Hoxie Consulting
ph: 315.744.6178
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Small Businesses
You reach your personal financial goals with a financial advisor, you trust your personal trainer to help you stay physically fit:
Why make your marketing decisions based on what commissioned sales people are telling you?
A marketing consultant from Hoxie Consulting can help you devise a marketing plan without ulterior motives and bias driven by commissions and sales goals.
Marketing Plans
Marketing Plans are the bread and butter of Hoxie Consulting. In a one to two week process, we discuss your goals and associated demographics, review your current marketing programs, investigate your local market & competition and then provide an intricate marketing plan for you to implement.
This is our most popular service. For a very reasonable rate, you can bipass the input of commissioned sales people and wipe out the process of trial and error.
One-Look Marketing Review
Sometimes a brief meeting and review can provide enough feedback to tweak your current marketing program into perfection. We review your current advertising for cost and content and give our best advice and contructive criticism.
If a one-look marketing review leads to Hoxie Consulting providing a full marketing plan, the cost of the review is fully deductable from your planning fee.
Full Time Services on Retainer
Similar to a relationship with an advertising agency, Hoxie Consulting would take over the marketing reigns for your company for a contracted or open ended amount of time. When an advertising salesperson comes calling, you direct them to us saving you valuable time...
UNLIKE an advertising agency, Hoxie Consulting REFUNDS ANY COMMISSIONS our media buys entitle us to.
For example, if you purchase $10,000 worth of television advertising and the cable company or station pays a typical agency commission to us of 15%, YOU will get a rebate from us of $1500!
This process saves you money and GUARANTEES that our media buys are motivated by making the RIGHT decision, not the decision most profitable to us.
Of course there is a fee for this service but it is fixed based on your company's needs. IF any of the media buys we make are based on anything other than your companies needs, we offer full disclosure. This generally only happens when we make a major media buys (bulk mailings, newspaper spreads, etc.) for multiple clients to provide savings across the board for all parties involved.
Hourly Consultations
This is a very open ended service, usually following up a marketing plan or review. You may ask us to sit down to negotiate with an advertising salesperson for you, help build ad content or have some questions about changes you'd like to make to your marketing strategies.
You will NEVER be charged an hourly consultation fee unless billing has been addressed and accepted.
You can call us anytime with questions as hourly rates are at the request of our clients for our undivided attention.
Why trust Hoxie Consulting over more traditional advertising agencies?
Advertising agencies charge tens of thousands of dollars or more for design and branding before you've even spent a cent on advertising! To top it off, they rake in hefty commissions from media buys they make on your behalf.
At Hoxie Consulting, our goal is to help you achieve your goals. We don't make more when you spend more, we make more when you're satesfied. Referrals and repeat business make up our bottom line.
The differing strategies between Hoxie Consulting and traditional advertising agencies are the same differences that made 90 Days to Success Marketing and Advertising Your Small Business such an effective tool for so many business owners.
Other popular marketing authors, much like other advertising agencies competing for your business, draw their strategies from national branding trends and methods. 90 Days to Success Marketing and Advertising Your Small Business is built around the basis that localized advertising is quite different from advertising to a national audience. At Hoxie Consulting, have found great success for our clients by sticking to these same localized marketing strategies.
Copyright 2010 Hoxie Consulting. All rights reserved.
ph: 315.744.6178
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